his is the next in a series of posts by recipients of the 2018 Career Services Summer Funding Grant. We’ve asked funding recipients to reflect on their summer experiences and talk about the industries in which they’ve been spending their summer. You can read the entire series here.
This entry is by Susmita Roy, COL ’19/WH ’19
When I arrived this summer in New Brunswick, New Jersey, my first stop wasn’t the apartment, it was a hospital down the street, St. Peter’s. Why here? This is where my twin sister and I were born almost 22 years ago. As we entered the waiting room, my mom teared up a bit and kept telling me how our lives started here, and how 21 years later, life had brought me back here. I didn’t think too much of it as I had spent most of my life in Cleveland, Ohio, where I had moved when I was four and the place I called my hometown. By the end of the summer, I gained a new appreciation for this circle of life, being to learn more about my birthplace while also having a fantastic summer experience.
This summer, I had the immense pleasure of working at Johnson & Johnson for the Consumer Business Development group. There, I spent time in the Mergers & Acquisitions group and focused not only on ongoing deals, but also presenting my own material on possible strategic fits in different categories of skincare, over-the-counter, and in wound care.
To be able to present possible acquisition ideas to my managers, I first had to conduct research and become a mini-expert in each category. Therefore, for the first month of my internship, I mostly read up on trends in each category and sought to find out why they were doing as well as they were. It was fascinating to see how consumer behavior has transformed in the past couple of years and how big corporations like Johnson &Johnson are adapting in order to remain competitive in the field, especially with the rise of small businesses and startups. What especially has helped these small startups however, was the transparency they provided on how the product was created, something that is extremely valuable to consumers who are now educating themselves more than previous generations.
I, of course, hadn’t come to this conclusion by myself. My research, coupled with their strategic plan, provided me the foundation to succeed and be able to present the material in a successful fashion. Compiling what I had learned, I then did research on what companies could be of possible interest to J&J. One of the most impactful presentations I had was in the wound care sector, where I presented on possible natural wound care companies, who were leaders in innovation and transparent with what ingredients they used. One of the companies I found, actually made it to the next round of evaluation, something I was proud of. Overall, this summer was a fantastic experience because as a Biology and Healthcare management minor, I continue to find my place in the healthcare industry. With help from the funding, I was able to take a step in the right direction this summer and find something really exciting and engaging, with the hopes of making a positive impact