Marketing, Advertising, & Public Relations

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Marketing EDGE

Marketing EDGE is a non-profit committed to educating, developing, growing, and employing college students in the field of marketing. They offer professional development events and scholarships.

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Handshake is Career Services’ powerful platform for University of Pennsylvania students, postdocs and alumni served by our office.  Handshake uses cutting edge technology to help you more easily connect with employers and source jobs and internships, event information, and schedule …

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MAIP: 4A’s Talent Initative

For almost 20 years, the Foundation has been providing financial support to multicultural individuals studying advertising, media, and/or the creatives arts, as well as resources to programs and initiatives in NYC that cover the following categories for our industry: Education, …

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Public Relations Society of America (PRSA)

The Public Relations Society of America (PRSA) is the nation’s largest professional organization for public relations. It offers industry-specific news and trends, as well as a searchable job board featuring opportunities in PR.

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Job board featuring opportunities in writing, editing, marketing and creative.

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Penn Stories

Career Resources

Vault Guides

The Vault Guides to Jobs series provides essential information about key careers and industries, with an emphasis on preparing for …

The Vault Guides to Jobs series provides essential information about key careers and industries, with an emphasis on preparing for …

LinkedIn Learning

Inside the Mind of an Aspiring Data Scientist

Taught by Khaulat Abdulhakeem
Project Create your own personal blueprint for transitioning into a career as a data scientist. Join instructor and career coach…

Project Management Skills for Leaders

Taught by Dana Brownlee
It’s easy to think of project management as some specialized magic that only certified project managers possess, but the truth…

Crafting Dynamic Characters

Taught by Mary Kole
Mary Kole (character guru, literary agent, and freelance editor) works with bestselling author Jessica Brody to produce this course on…

UX Research: International Projects

Taught by Cory Lebson
Do you ever feel like there’s a disconnect between your products and the rest of the world? While it’s certainly…

Design Thinking, Social Innovation, and Complex Systems

Taught by Scott Boylston
Silicon Valley has always attracted talented designers looking to improve user experience. But designers can improve the human experience too.…

Brainstorming Tools

Taught by Jamie Champagne
Using the right tool in the right manner can dramatically improve the effectiveness and efficiency of your brainstorming sessions. In…

Audiobook Principles

Taught by Mark Niemann-Ross
Do you want to convert your novel into an audiobook? Audiobooks offer additional revenue and boost sales of printed versions.…

Removing Noise and Bias from Strategic Decision-Making

Taught by Becki Saltzman
Life is full of hard decisions. From your job to your personal life, every strategic decision you make has a…

Business Leadership, Social Change, and Movements

Taught by Leslie Crutchfield
Social movements matter. They matter to your customers, your workers, and to members of the communities where you operate and…

LinkedIn Quick Tips

Taught by Oliver Schinkten
This collection of LinkedIn quick tip videos is designed to demonstrate helpful tricks, explain useful features, and provide quick answers…

Communicating Across Cultures

To succeed in cross-cultural professional settings, it’s important to understand the differences in how people communicate. Language isn’t the only…

Vocal Production for Voice-Overs and Podcasts

Taught by Evan Sutton
Whether you’re making a podcast, audiobook, voice-over tracks, or any other type of vocal content, it’s easier than ever to…

A CEO’s Guide to a Career in Advertising & Marketing

In this course you can get insights to design your personal career path in advertising and marketing. Kathy Ring, CEO…

The 3-Minute Rule: Say Less to Get More

Taught by Brant Pinvidic
Want to deliver a pitch or presentation that grabs your audience and makes an impression? You can do it. But…

Content Marketing Foundations

A well-crafted content marketing strategy can greatly increase visibility of your brand, help build credibility, and create an enduring relationship…

Machine Learning with Python: Decision Trees

Taught by Frederick Nwanganga
Decision trees are one of the most common approaches used in supervised machine learning. Building a decision tree allows you…

Creating a Communications Strategy

A communications strategy is the backbone of any good marketing or communications program. It provides a focus, with a clear…

How to Write a Press Release

Taught by Andrea Holland
Learn how to write press releases: formal, official announcements regarding something new or significant about you or your business. Done…

Planning a Career in User Experience

Successful UX professionals can improve technology so that it is more efficient, effective, and satisfying for those that use it.…

Animation Fundamentals and Careers

Taught by David Andrade
Animation is an exciting career path that touches all the media you use today: games, television, corporate media, even theme…


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