Total advertising spending in the United States reached upward of $171 billion in 2013, according to eMarketer, continuing a spending rise since the Great Recession. Despite setbacks to traditional media—newspapers, radio, and television—digital advertising is booming and reshaping the industry. …
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Handshake is Career Services’ powerful platform for University of Pennsylvania students, postdocs and alumni served by our office. Handshake uses cutting edge technology to help you more easily connect with employers and source jobs and internships, event information, and schedule …
For almost 20 years, the Foundation has been providing financial support to multicultural individuals studying advertising, media, and/or the creatives arts, as well as resources to programs and initiatives in NYC that cover the following categories for our industry: Education, …
Lippincott Library’s Business Research Guides. Includes access to Bloomberg, Pitchbook, Factset, Thomson ONE, Morningstar Direct, D&B Hoovers and many more!
The Public Relations Society of America (PRSA) is the nation’s largest professional organization for public relations. It offers industry-specific news and trends, as well as a searchable job board featuring opportunities in PR.
