Often associated with buzz words, such as ‘image’ and ‘spin,’ the nearly $16 billion dollar public relations industry specializes in packaging information and delivering it to specific target audiences while showing its clients—whether they are brands, corporations, or individuals—in the …
What's New?
When a company considers trying something new, it turns to market researchers to help determine how well the change will go over with consumers. Market research analysts examine the buying habits, wants, needs, and preferences of consumers to recommend ways …
An Article by contributor Alicia Hill.
Interior designers study the core principles of design and the history of trends in the industrial, residential, and commercial interior design space. These professionals use this knowledge to create beautiful and exciting interior spaces.
…
Total advertising spending in the United States reached upward of $171 billion in 2013, according to eMarketer, continuing a spending rise since the Great Recession. Despite setbacks to traditional media—newspapers, radio, and television—digital advertising is booming and reshaping the industry. …
Marketing EDGE is a non-profit committed to educating, developing, growing, and employing college students in the field of marketing. They offer professional development events and scholarships.
